Who We Are

Mark McLeod became President of Applied Industrial Flooring Canada in 2001 with the goal of becoming the industry leader in the resinous flooring industry. Applied is devoted to providing turnkey flooring solutions to today’s industrial marketplace.

Mark McLeod

Mark McLeod, President (Canada)

Mark has been involved in the construction industry for 30 years. He has acted in the capacity of labourer, salesman, sales manager and regional manager as well as owner of various related businesses. Mark holds an honours degree in Commerce and has now been a part of the seamless flooring industry for over 20 years.

In this fast-paced and complex market, Mark prides himself on building a successful business based upon a foundation of integrity and trust. These important core values enable him to meet the challenges of his customers and retain a talented team of professionals.

Mark can be reached at 416-771-3277 (cell) or you can send Mark an email here.

Steve Parker

Steve Parker, Vice-President – US Operations (US)

Steve brings 25 years of flooring experience to the Applied Team. Steve holds a Bachelor of Sciences degree from Michigan State University, an ESD Auditor SHA Certificate, and many experiences with flooring and ionization over the past 25 years. He began his flooring career with Florline Corporation in the early 1980s as a Territory Sales Manager, then became a Regional Sales Manager, Division Manager prior to Rust-Oleum’s acquisition of Florline. Steve then became the Director of Sales for Rust-Oleum.

He later worked with a contracting firm installing polymer floors and then became one of the pioneers in 2002-2003 in concrete polishing. His company completed 140,000 sf of concrete polishing at a Lansing General Motors Facility and he has been polishing since that time. Steve is a member of CPAA. Steve’s greatest strength is in personal relationships by being respectful of customers, employees, and vendors. Managing expectations and over-delivering keeps people happy!

Steve lives in Mason, Michigan with his wife Deena and up to 8 children! He can be best reached at 517-712-0052 or you can send Steve an email here.



Fazal Ullah, MS (Chemistry), NACE CIP Level 3 Certified, Operations Manager (Canada)

Fazal has been involved in the technical/commercial support side of the protective coatings industry for over 20 years. His responsibilities include all aspects of organizing and implementing the materials, equipment and manpower requirements to ensure that Applied’s installations meet or exceed the customers’ expectations.

Fazal has Nace Level 3 Coating Inspection Certification and a Masters Degree in Chemistry. These achievements enable Fazal to operate at a high level with strong problem solving skills that ensure the preparation and installations are completed properly, on time and on budget. Delivering the goods with zero call backs allows Applied to maintain long term relations with our customers. Fazal’s end game – to outperform our competitors and make our customers our champions!

Fazal can be reached at 416-671-1619 (cell) or by email here.

Fuad Javadov, Project Manager (Canada)

Fuad Javadov is the Project Manager for Applied Flooring’s Canadian division, with over 10 years of experience in flooring systems, concrete repair, and waterproofing.

He has a deep knowledge of concrete flooring solutions for Industrial and Commercial applications.

Fuad has a well-earned reputation of providing customers with quality, reliability, and outstanding service.

His areas of expertise include:

  • Epoxy Floor Coating/Epoxy Mortars
  • Polishing Concrete Flooring
  • Urethane Coatings
  • Urethane Concrete
  • Static Dissipative Flooring
  • Anti-Microbial Flooring
  • Vinyl Ester/Chemical-Resistant Flooring
  • Polyurea Coatings
  • Take-offs, Estimating & Procurement
  • Project Management

Fuad can be reached at 647-267-0123 (cell) or by email fjavadov@appliedfloors.com.

Amber Thompson, Office Manager/Accounting Department (Canada)

Amber comes to us from Calgary, Alberta with her Fiance Everton, and is now a resident here in Toronto.

Her educational background is within the Legal Industries as a Paralegal.  After advancing herself within the Legal industry, Amber than decided to branch out into more of an Accounting/Management role.

With her refined skill set, and outgoing personality she is a great addition to Applied Flooring.

Amber can be reached at 416-201-9003 or by email amber@appliedfloors.com

Dave Marance

Dave Marance, Sales Representative (Canada)

Dave has over 22 years in the concrete/chemical business. He began his career at Conchem (the chemical division of Larfarge Corporation) and later moved on to form Metalcrete Canada (a distributor and marketer of a wide range of cementitious and resinous concrete construction materials.

Dave joined Applied Industrial Flooring Canada in 2004. Dave holds a Certified Concrete Testing Certificate, issued by the ACI (American Concrete Institute).

Dave now lives in Guelph, Ontario and is married with three children.

Dave can be reached at 519-573-6004 (cell) or you can email Dave here.


Ivan Knight

Ivan Knight, Sales Representative (Canada)

After spending many years in the polymer flooring business, Ivan came to Applied Industrial Flooring.

Ivan has 40 years working in construction, with considerable experience in the food and beverage industry.

Ivan lives in New Hamburg, Ontario.

Ivan can be reached at 519-546-5630 (cell) or by email here.

Louis Stephens, Business Development Manager (US – West Michigan Division)

Louis is a graduate of the School of Social Science at MSU, earning a B.S. in Sociology (2009) and a graduate of the College of Education at MSU, earning a M.S. in Kinesiology – Sports Administration (2012). Louis earned a four-year athletic scholarship (2005-2008) for the Michigan State Soccer team, ending his career with a regular season and tournament Big Ten Championship.

Louis has been in the flooring industry for around 5 years and has noticed the number of challenges that this industry faces from a install and selling standpoint. One thing he enjoys is new construction projects, because they are fascinating to work; seeing the project start from dirt and then getting to see the finished product.

Louis’ passion is for developing and cultivating the minds of our youth to inspire them to reach their full potential. He wants to influence kids at the middle/high school level and teach them how to properly conduct themselves to become future leaders. He believes that shaping the minds of our youth and educating them on work ethics and being respectful, will impact their lives and our communities. He resides in Grand Rapids, MI with his wife Alexandra and daughter’s Penelope and Margot.

Louis can be reach at 616-307-8171 or by email  lstephens@appliedfloors.com

Bill Robinson, (US)

Bill Robinson is originally from Bunkie, LA.  Bill and his wife Vicki call Dauphin Island their home now.

They have 4 children,  and 4 grandchildren.  With over 40 years of experience in the concrete and masonry industry.

Bill still finds the industry challenging.  When he’s not trying to sell his next job,  he enjoys fishing and spending time with his family.